Returpack has joined forces with Inferno Online to host a CS:GO tournament that will feature a £9,000 .
In 2011, Returpack ran a recycling ad with several Swedish esports figures, from NiP chief Emil ‘HeatoN’ Christensen and star player Christopher ‘GeT_RiGhT’ Alesund to Starcraft II gamer Jeffrey ‘Sjow’ Brusi, that was aimed at raising awareness for recycling.
The company has now launched a campaign called Pantamera för eSporten (Recycle more for eSports) and has guaranteed a minimum prize purse of 100,000 SEK (approximately £9,000) for a CS:GO tournament that will be held in February at Inferno Online, Stockholm.
Pantamera has pledged to use, for the next six months, every recycled jar and bottle from the recycling stations at the Inferno Online’s centers in Odenplan, Skanstull and Norrköping to up the prize pool of the tournament to the fullest.
Returpack will be recycling every jar and bottle from the recycling stations at Inferno Online to push the prize pool up to 250,000 SEK (approximately £22,000).
“In Sweden, we are among the best in the world at recycling, but for us to become even better, it is important that young people are given the opportunity and the information in their familiar surroundings,” said Pantamera product manager Rickard Andersson.