Yogscast, the UK’s most watched YouTube channel, announced today that it has raised £400,000 for charity from donations to the ‘Dwarven Dairy Drive’, smashing its £300,000 target.
Talent from across the Yogscast family of YouTube channels have been appearing every night from 7pm to midnight (UK time) playing games, taking on challenges and having fun while Yognau(gh)ts – fans of the Yogscast – donate to the charities: Oxfam, War Child, GamesAid, Special Effect and Little People UK.
With two weeks of the charity marathon left, Yogscast are hoping to get over $800,000 (£500,000), a big leap on last year’s £240,568.25.
Anyone who donates more than $25 gets an amazing bundle of games and in-game items worth $225, including Napoleon: Total War, Torchlight, Sonic All-Star Racing and Awsomenauts. Those who give more than $5 get a ‘Heart of Gold’ accessory item from popular title Team Fortress 2.
Yogscast chief executive Mark Turpin said: “It’s amazing that we’ve reached our $500,000 target so quickly and shows how generous and engaged the Yognau(gh)ts are.
“We’ve had amazing support from the UK and international video games industry supplying the games and items and now we’re hoping we can now reach £500,000 and really make a difference to these charities.
“We’re still open to adding more great games to the bundle so if any developers or publishers out there wish to support our efforts further it’s never too late to get in touch!”